BABY INSIDE
http://itunes.apple.com/us/album/wordy-rappinghood-evian-mix/id431762234?i=431762350It's been two years since the RollerBabies, and evian is back with a new campaign that embodies a vision of youth more than a matter of age, a quality that is first and foremost a state of mind.
THE FILM
This “stop-motion” film is based on the simple principle of the flipbooks we loved as children. We see portraits of men and women, each wearing a T-shirt with a print showing a baby’s body in a different position. The pictures flash one by one in sync with the music, thus creating the illusion of the baby coming to life, dancing and playing.View it now exclusively on the evian YouTube channel.
THE CLIP
As an extension to the film, become an actor in the music video with your friends and watch your inner baby dance to the rhythm of the music, following in the footsteps of James Brown or Michael Jackson. The digital application is available on letsbabydance.evian.com. and on the Apple Store via the “Let’s baby dance” application.
THE MUSIC
This will be the famous Tom Tom Club song "Wordy Rappinghood", produced by DJ Mehdi with Uffie.
Available to download on iTunes.
THE T-SHIRT
Live the experience fully and get the T-shirt of the campaign, available for sale on shop.evian.com.
FACEBOOK
https://www.facebook.com/evian
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