SWATCH EXPANDS POPULAR FULL-BLOODED COLLECTION WITH TEN TRENDY NEW MODELS

Swiss fashion watch and jewellery maker Swatch presents the trendiest Full-Blooded watches yet. Ten new Diaphane Chrono watches present signature Swatch plastic cases framing straight-off-the-catwalk coloured dials with rugged aluminium bezels and bracelets in fashionable, perfectly matched colours. In a direct appeal to confident, trend-conscious women, three of the new models feature sparkling crystal hour markers and flagrant colours, while another two mirror the widespread fascination with skulls, presenting dials with haunting, silvery skull silhouettes. An additional set of five new monochrome unisex models features up-to-the-minute colours designed to match the latest trends. All models in the new Swatch Full-Blooded Collection offer the classic look and feel of the Diaphane Chrono with its easily readable dials and lightweight, sporty and elegant design.

Complementing these latest additions to the Full-Blooded Collection is a striking new family of Swatch Bijoux. Three pendants showcase three skulls, each fashioned of stainless steel 316L and hung from a black silk or black plastic necklace. Two skull pendants—one large and one slightly smaller—are in stainless steel 316L with black PVD, and one is crafted in polished stainless steel 316L and set with sparkling white crystals—an eye-catching, talk-it-up piece for any and all occasions.

These ten new models and the new skull SWATCH Bijoux are a welcome extension of the popular Swatch Full-Blooded Collection.

SVCF4001AG FULL-BLOODED BLACK SKULL
Model: Diaphane Chrono
Dial: black with silver skull and white indexes
Case: solid black plastic
Bezel: black aluminium
Bracelet: black aluminium

SVCW4000AG FULL-BLOODED WHITE SKULL
Model: Diaphane Chrono
Dial: white with silver skull and black indexes
Case: smoky white transparent plastic
Bezel: white aluminium
Bracelet: white aluminium

SVCK4054AG FULL-BLOODED BURGUNDY
Model: Diaphane Chrono
Dial: sun-brushed burgundy with white indexes and 12 crystal hour markers
Case: transparent clear plastic
Bezel: burgundy aluminium
Bracelet: burgundy aluminium

SVCK4055AG FULL-BLOODED NAVY
Model: Diaphane Chrono
Dial: sun-brushed blue with white indexes and 12 crystal hour markers
Case: transparent clear plastic
Bezel: blue aluminium
Bracelet: blue aluminium

SVCK4056AG FULL-BLOODED MINT
Model: Diaphane Chrono
Dial: sun-brushed mint with white indexes and 12 crystal hour markers
Case: transparent clear plastic
Bezel: mint aluminium
Bracelet: mint aluminium

SVCC4000AG FULL-BLOODED SMOKY BROWN
Model: Diaphane Chrono
Dial: sun-brushed dark brown with silver squelette hands
Case: smoky dark brown matt plastic
Bezel: dark brown aluminium
Bracelet: dark brown aluminium

SVCF4000AG FULL-BLOODED SMOKY BLACK
Model: Diaphane Chrono
Dial: sun-brushed black with silver squelette hands
Case: smoky black matt plastic
Bezel: black aluminium
Bracelet: black aluminium

SVCG4000AG FULL-BLOODED SMOKY SAND
Model: Diaphane Chrono
Dial: sun-brushed sand-coloured with silver squelette hands
Case: smoky sand-coloured matt plastic
Bezel: sand-coloured aluminium
Bracelet: sand-coloured aluminium

SVCM4007AG FULL-BLOODED SMOKY GREY
Model: Diaphane Chrono
Dial: sun-brushed anthracite with silver squelette hands
Case: smoky anthracite matt plastic
Bezel: anthracite aluminium
Bracelet: anthracite aluminium

SVCN4004AG FULL-BLOODED SMOKY BLUE
Model: Diaphane Chrono
Dial: sun-brushed dark blue with silver squelette hands
Case: smoky dark blue matt plastic
Bezel: dark blue aluminium
Bracelet: dark blue aluminium

Swatch Bijoux SWATCH SKULL
Three skull pendants make up a new family of Swatch Bijoux. Two members are fashioned of stainless steel 316L with black PVD, the larger one (JPB025) hung on a black silk necklace, the smaller one (JPB026) on a necklace fashioned of plastic. The third sparkling member of the new skull pendant family (JPM071) is crafted in polished stainless 316L, set with transparent white crystals and hung from a black silk necklace.